Why this role exists
Demand generation, content, performance marketing and growth experiments need a shared direction, clear priorities and someone accountable for budgets. Peak Atlas has several entry points – the Revenue Leak Check, the “Der Weg des Geldes” webinar and Peak One – and this role decides where the work focuses.
Your outcomes
- A clear positioning and audience definition agreed with Sales.
- A marketing plan with priorities, owners and traceable budget logic.
- Shared, honest reporting from channel to qualified conversation.
- A plan for further building the marketing function, including roles to be hired later.
Your day and scope
Setting and following up on priorities, leading and coaching the marketing and growth roles, budget management, alignment with Sales, Revenue Operations and leadership, hands-on work on key campaigns and messaging. Budgets are approved together with leadership.
Boundaries: You build and lead Marketing and Growth. Sales leadership, CRM administration and product development sit with the respective roles.
Your first 90 days
First 30 days
Understand positioning, offers, channels, measurement and collaboration with Sales; talk to everyone involved one-to-one.
By day 60
Agree priorities and the marketing plan with leadership and Sales; close measurement gaps with Revenue Operations.
By day 90
Run a steady planning and reporting rhythm and have made first reasoned shifts in effort and budget.
What you bring
- Proven experience leading B2B marketing or growth.
- Understanding of positioning and buying decisions.
- Confident with numbers, budgets and measurement.
- Close, honest collaboration with Sales.
What you can learn with us
- The specifics of our small and mid-sized business audience.
- The Peak Atlas portfolio in detail.
- Individual channels you have not owned yet.
When this role is less of a fit
You want pure strategy work without hands-on execution, or you measure marketing mainly by reach rather than qualified conversations.
Compensation and conditions
We only commit to compensation, contract type, working hours and location once they are approved. We will tell you all of it concretely in the first call, before you invest time in further steps.
Your application process
Short application
Name, email and your answer to the role's entry question. CV optional.
First call
A personal conversation about the role, conditions and your questions. We cover compensation and location concretely here.
Work sample
An announced, time-bounded case discussion on a fictional company with synthetic funnel and channel data: you present your priorities and a rough plan. People assess judgement, measurability and leadership approach. No real data, no unpaid strategy work for Peak Atlas.
Decision
A person decides, never an AI. You always get a response.
Your entry question
„You have a limited budget and three possible entry points: the Revenue Leak Check, the webinar and Peak One. How do you decide what to focus on first?“
Apply now